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INVITATION TO THE “PRESENTATION MASTERY” TRAINING

TRAINING OBJECTIVE AND TARGET AUDIENCE

The objective of any presentation is to engage the audience or listener with specific ideas or concrete proposals.

A presenter needs not only outstanding acting skills and the ability to engage the audience or listener, but also knowledge of how to handle challenging situations, from which no one is immune. To deliver an effective presentation, it is necessary to clearly define the objectives and take into account the specific characteristics of the audience or listener before whom you will be speaking; sometimes, you have only a few seconds to analyze them. During the training on effective product presentations, an experienced business trainer will provide you with tools for capturing the audience’s or listener’s attention, as well as techniques that will help you win over even the most negatively disposed audience or listener.

ETALON Company invites all its partners to improve the preparation and delivery of presentations aimed at introducing both the product and the company. The goal is achieved through a vivid, engaging self-presentation and a professional explanation of the details of your proposal.

· Managers do not like preparing for meetings with clients.

· A manager does not know how to interest and establish rapport with an interlocutor.

· A manager feels insecure during a presentation.

The training is designed to develop a clear, consistent framework for conducting a presentation throughout its entire cycle, covering the key aspects of interaction from proposing a meeting to scheduling the next contact. Participants will be able to look at presentations and client meetings from a new perspective and make them genuinely effective for both parties.

TRAINING AUDIENCE

Managers of ETALON Company, employees of ETALON Company dealers and regional medical representatives.

TRAINING OBJECTIVES AND FORMAT

· Feel confident when delivering presentations and speaking in public.

· Present information and express personal views convincingly.

· Structure speech effectively, using a logical narrative.

· Establish contact with the audience or interlocutor and maintain it throughout the presentation.

Each training session is designed to last two days.

The training will use the following active learning formats:

· Mini-lecture.

· Role-playing game.

· Group work.

· Individual exercises.

· Presentation.

· Group discussion.

· Video analysis.

TRAINING TOPICS AND OUTCOME: “PRESENTATION MASTERY”

· Presentation planning.

· Contact with the client.

· Presentation structure.

· Presentation techniques.

· Preparing your own presentation.

OUTCOME

· Training participants will understand the difference between a presentation and a speech.

· They will learn to plan a presentation correctly and make it engaging and interesting.

· They will learn to maintain contact with an interlocutor and capture their attention.

· They will learn to take into account the client’s needs that may be important to them.

· They will learn to present a product based on identified needs and to use or prevent objections.

· They will create their own presentation on a given topic and practice delivering it.

TRAINING PROGRAM

The training program, venue, directions, and meeting and accommodation arrangements for employees from other cities will be discussed with the Head of ETALON Company after the application form has been completed.

To receive the application form, please send a request to assist@company-etalon.com

with the following text: Please provide the application form for participation in the training.

Please complete the following fields for one participant only.

If you wish to apply for several participants, please create a second application file.

Please rename each application file as follows: Short company name, surname and initials:

Example: ETALON Company – Ivanov I. I.

Please note that the training is intended exclusively for ETALON Company employees and all regional dealer managers.

Places are limited. The training will be held for seven groups of 14–16 people each.

PARTICIPANT INFORMATION:

To participate in the training, the following fields must be completed separately for each participant.

If you wish to apply for several participants, please create a second application file.

The completed application must be sent to assist@company-etalon.com

Participating company

Full name

Position/area of responsibility

Date joined the company

Brief résumé (the employee’s area of responsibility and professional focus, the people they work with directly, and their experience)

Is a hotel reservation required (underline as appropriate): YES / NO

Room type (single, double/twin beds):

Hotel check-in time:

Contact details of the arriving employee (telephone number, email):