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Another Training Session on “Presentation Mastery” Held

Another training session entitled “Presentation Mastery” was held, attended by managers of ETALON Company, employees of the Company’s dealers and regional medical representatives.

The training was held for six groups, with each session lasting two days. The sessions took place in the conference hall of the Hampton by Hilton hotel in Moscow.

The training gave the Company’s partners an opportunity to improve the preparation and delivery of presentations designed to introduce consumers not only to the product, but also to the company, using an emotional self-presentation and a professional explanation of the details. The participants also received valuable advice on how to feel more confident when giving presentations, be persuasive, establish contact with the audience and more.

The intensive training program included such active learning formats as mini-lectures, role-playing games, group work, discussions, individual exercises and even video analysis. Thanks to this comprehensive approach, the participants are now able to fully understand the difference between a presentation and a speech, plan a presentation correctly, take the customer’s needs into account and, of course, present a product effectively.